AI Sales Agents (SDR)

An AI SDR takes over the research and first-touch work a junior rep would do: picking accounts that match an ICP, pulling context from a website or a profile, drafting a message that references it, and sending across email or LinkedIn without a human writing each one. Buyers are small teams without headcount for prospecting, and larger orgs testing whether a seat of software can absorb part of a hiring plan. The category covers three things: autonomous agents that own a workflow end to end, copilots that draft and wait for human approval before sending, and inbound responders that qualify form fills and book the meeting. Compare on where the human stays in the loop, since that decides how much risk sits on your domain and your brand, and on the pricing unit: per agent, per meeting booked, or per contact worked.