
monday CRM
CRMBoard-based sales CRM built on the monday.com work platform, priced per seat
A sales CRM you configure like a spreadsheet you enjoy using, where the real buying decision is which tier's caps your pipeline will outgrow.
Best for
Sales teams already living on monday.com, or teams that want to configure a pipeline visually and keep sales, marketing and delivery on one platform.
Not great for
Small teams under three people, or outbound teams that need mass email and sequences without paying for the Pro tier.

Starting price
$12/seat/mo
Pricing model
Per seat
Free trial
14 days, no card
Platforms
Web app, iOS, Android
Founded
2012
Headquarters
Israel
monday CRM, in plain terms
monday CRM is the sales product built on monday.com's wider work platform, so pipelines are boards, records are items and columns, and the same automation and dashboard engine that powers project work runs the sales process. That heritage is the main reason teams choose it: pipelines, stages, fields and views are configured visually without an admin, and sales work sits next to marketing and delivery in one workspace. The 2026 product leans on AI agents, including lead sourcing, an outreach calling agent, meeting prep, a pipeline monitor, an AI notetaker and custom agents teams build themselves, alongside AI enrichment and scoring of inbound leads. Published pricing is per seat with a three seat minimum: Basic at 12 USD, Standard at 17 and Pro at 28 per seat per month billed annually, with a custom Ultimate tier. Caps rather than features are the thing to read: Basic allows one workspace, one dashboard, 1,000 active contacts and deals and five columns per board, and mass email plus email sequences only arrive on Pro. There is no free plan for the CRM product, only a 14 day trial. Reviewers rate the platform highly for customization and visibility but consistently flag pricing complexity, tier gating and performance on large boards.
Key features
- Board based pipelines with configurable stages, columns, views and dashboards
- AI agent workforce: lead sourcer, outreach caller, pipeline monitor, meeting prep and custom agents
- AI notetaker and automatic population of CRM fields from calls, emails and meetings
- Mass email and email sequences on the Pro tier
- Custom automations, from 250 per month on Standard to 25,000 on Pro
- Quotes and invoices built into the pipeline
- 850+ integrations and apps, plus Zapier and Make
- Advanced permissions, HIPAA compliance and white glove migration on Ultimate
Pros
- Pipelines, fields and views are configured visually, with no CRM administrator required
- Sales, marketing and delivery work sits on one platform rather than in separate tools
- A broad AI agent set from the Standard tier, including lead sourcing, outreach calling, meeting prep and an AI notetaker
- 850+ integrations and apps across the monday.com ecosystem, plus Zapier and Make
- Capterra reviewers rate monday CRM 4.7 across about 465 reviews, and the wider platform 4.6 across about 6,080
- Backed by a public company, monday.com (Nasdaq: MNDY), which reported $1.232 billion revenue in 2025 (reported)
Cons
- No free plan for the CRM product, only a 14 day trial
- A three seat minimum applies on every paid tier
- Mass email and email sequences are locked to the Pro tier
- Reviewers describe the pricing structure as complex and expensive for small teams, with features gated to higher tiers
- Reviewers report bugs, slow loading and lag on large boards, and Trustpilot rates monday.com 2.3 across about 3,422 reviews
Last round
IPO on Nasdaq, June 10 2021 (reported)
Cost at scale
A 10 seat team on Pro is about $280 per month at their published $28 per seat billed annually, and about $170 per month on Standard
Total funding
Publicly traded on Nasdaq under MNDY since June 2021, so funding now comes from public markets (reported)
Users claimed
35,000+ customers claimed on their CRM page, and 245,000+ customers claimed across monday.com as of 2025 (reported)
| Plan | Price | Limits | Includes |
|---|---|---|---|
| Basic | $12 per seat / month, billed annually | 3 seat minimum. 1,000 active contacts and deals, 5 columns per board, no automations, no mobile apps listed | 1 workspace and 1 custom dashboard, Unlimited boards for pipelines, Basic AI usage, 20 quotes and invoices per month |
| Standard | $17 per seat / month, billed annually | 3 seat minimum. 3 workspaces, 5 dashboards, 10,000 active contacts and deals, 15 columns per board | Centralized communications hub, iOS and Android apps, Standard AI with lead sourcer, caller, meeting prep and notetaker agents, 250 custom automations per month |
| Pro | $28 per seat / month, billed annually | 3 seat minimum. 15 workspaces, 100,000 active contacts and deals, 75 columns per board | Mass email and email sequences, 25,000 custom automations per month, Pro AI with an AI workflow builder, 50 custom dashboards |
| Ultimate | Custom quote | Quoted. Teams beyond about 40 seats are directed to sales | Unlimited workspaces, dashboards, contacts and deals, 25,000 API calls per day, Advanced permissions and HIPAA compliance, 24/7 prioritized support and white glove migration |
From their published pricing, August 2026, per seat per month billed annually with a three seat minimum. Monthly billing is higher, and their pricing page advertises up to 18 percent savings on annual terms. Check their pricing page.
What reviews praise
- Capterra reviewers rate monday CRM 4.7 across about 465 reviews
- Capterra reviewers rate the wider monday.com platform 4.6 across about 6,080 reviews
- Users praise highly customizable workflow management that adapts across industries
- Reviews credit comprehensive project monitoring, customizable dashboards and real-time updates
What reviews flag
- Reviewers describe the pricing structure as complex and expensive for small teams, with features locked behind higher tiers
- Users report frequent bugs and technical glitches disrupting workflow
- Users report slow loading times and lag on large boards
- Trustpilot rates monday.com 2.3 across about 3,422 reviews, far below its Capterra scores
Distilled from public reviews and community threads. Not Weezly's opinion, and not a rating.
API access
Platform API with 25,000 API calls per day quoted on the Ultimate tier
Compliance
HIPAA compliance, advanced permissions, security and governance controls and a 99.9 percent uptime SLA on enterprise tiers (claimed)
Data export
Board and item export, with white glove migration offered on Ultimate
Automation platforms
Zapier and Make, plus native custom automations and an AI workflow builder on Pro
Integrations
- HQ
- Tel Aviv, Israel
- Founded
- 2012 as DaPulse, rebranded to monday.com in 2017 (reported)
- Employees
- About 3,155 as of 2025 (reported)
- Leadership
- Roy Mann and Eran Zinman, co-founders and co-CEOs (reported)

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monday CRM charges per seat with a three seat minimum. Their published pricing in August 2026 is $12 per seat per month for Basic, $17 for Standard and $28 for Pro when billed annually, with Ultimate quoted by their sales team. Monthly billing is higher, and their pricing page advertises up to 18 percent savings on annual terms. Check their pricing page for current figures.
No. Their own pricing FAQ states that the first option to use monday CRM for free is a 14 day trial, with no credit card required. Beyond that a paid plan is needed. Qualifying nonprofits may receive free or discounted access.
Mass email and email sequences arrive on the Pro tier at $28 per seat per month billed annually. Standard includes the centralized communications hub but not sequences.
Their CRM page lists a lead sourcing agent, an outreach calling agent, a pipeline monitor agent, a meeting prep agent, an AI notetaker, an AI work assistant and custom agents teams build themselves. AI is tiered: Basic AI on Basic, the full agent set from Standard, and an AI workflow builder on Pro.
The plans are gated by caps as much as by features. Basic allows 1 workspace, 1 dashboard, 1,000 active contacts and deals, 5 columns per board and no automations. Standard raises that to 10,000 contacts and deals and 250 automations per month, and Pro to 100,000 contacts and deals and 25,000 automations. Contact and deal counts are the cap most teams hit first.
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