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Zapier vs Make
Zapier and Make are the two no code automation platforms most go to market teams shortlist, and they trade on opposite strengths. Zapier connects applications through triggers and actions in a linear editor with filters, paths, delays, formatting and lookup steps, and its catalogue spans more than 9,000 apps, the widest in the category. It bills in tasks, counted per successful action step, on top of tiered plans, and wraps Tables, Interfaces, Chatbots, Agents, Canvas and an MCP server around the core. Make, which started life as Integromat and is now part of Celonis, builds scenarios on a canvas with routers, filters and iterators, which express branching and looping that a linear editor cannot, across more than 3,000 prebuilt connectors plus HTTP and webhook modules for anything unlisted. It bills in credits, most actions costing one, starting from a free tier at 1,000 credits per month. Neither offers self hosting, so data passes through the vendor's cloud in both cases. The axis of choice is breadth and speed to a working automation against logic depth and cost per action, and how much learning curve the team is willing to absorb to get there.
Zapier buys the shortest path from an idea to a running automation across the largest app catalogue, while Make buys branching logic and a lower cost per action in exchange for time spent learning the canvas.
Pick Zapier if
- Pick Zapier if connector coverage decides the project, since it lists more than 9,000 apps against Make's published figure of 3,000 plus.
- Pick Zapier if non technical staff will build and maintain the workflows, a strength reviewers repeatedly credit alongside its template library.
- Pick Zapier if you want lightweight internal tooling from the same vendor, since Tables, Interfaces, Chatbots, Canvas and Agents sit next to Zaps.
- Pick Zapier if evaluation needs to be risk free, since there is a free plan and a 14 day Professional trial with no credit card required.
Pick Make if
- Pick Make if the logic branches, since routers, filters and iterators handle conditional paths and looping over datasets on the canvas.
- Pick Make if cost per action matters, since their published pricing in August 2026 puts Core at $9 per month for 10,000 credits, with Pro at $16 and Teams at $29.
- Pick Make if you want a free tier you can build on rather than demo with, at 1,000 credits per month with no time limit, accepting the two active scenario cap.
- Pick Make if you want model driven orchestration in the same canvas, through Make AI Agents and the Make MCP Server that exposes scenarios as callable tools.
ZapierMakeZapierMakeZapier100 tasks per month, two step Zaps only, no premium apps, webhooks or paths
Unlimited Zaps at two steps each, Basic AI access and Copilot with daily limits
Priced by task tier from 750 up to 2,000,000 tasks per month, reaching about $3,389 per month on annual billing at the top tier
Multi step Zaps, unlimited premium apps, Webhooks, paths and filters, AI by Zapier and 30 second code runtime, Email and live chat support
25 seats, priced by task tier from 2,000 up to 2,000,000 tasks per month
25 users with shared workflows and folder permissions, SAML SSO and priority support, 6 month audit logs
Quoted, contact sales
Unlimited users and annual task limits, SCIM provisioning and advanced admin controls, Technical account manager, custom data retention, observability API
From their published pricing, August 2026. Professional starts at about $19.99 per month on annual billing, or $29.99 monthly, for 750 tasks, and scales with task volume to about $3,389 per month on annual billing at 2,000,000 tasks. Team starts at about $69 per month on annual billing, or $103.50 monthly. Annual billing is advertised as 33 percent off. Check their pricing page.
Make2 active scenarios, 15 minute minimum interval, 5 minute maximum execution time, 5MB file size, 7 day log retention
1,000 credits per month, No-code builder with routers and filters, Access to 3,000+ apps
10,000 credits per month, extra credits billed on top
Unlimited active scenarios, Scheduling down to the minute, Make API access, Increased data transfer
10,000 credits per month
Priority scenario execution, Custom variables, Full-text execution log search
10,000 credits per month
Team management with roles, Create and share scenario templates
Custom credit allowance, quoted
Custom functions and enterprise app integrations, 24/7 support and a Value Engineering team, Overage protection and advanced security, 60 day execution log retention
From their published pricing, August 2026. Core is $9 per month for 10,000 credits, Pro $16 and Teams $29, with annual billing advertised at 15 percent or more off. Check their pricing page.
Zapier pros
- More than 9,000 app integrations, the widest catalogue in the category
- Non technical staff can ship useful automations in an afternoon, with a large template library to start from
- Escape hatches for edge cases: webhooks, JavaScript and Python code steps, and an API
- Products beyond automation, including Tables, Interfaces, Chatbots, Agents and an MCP server for AI assistants
- Free plan and a 14 day Professional trial with no credit card, so evaluation costs nothing
Zapier cons
- Task based billing scales with every action step, and reviewers report costs ramping quickly at volume
- Webhooks, paths and multi step Zaps require the Professional plan, so the free tier is mostly a demo
- Reviewers report that managing and debugging complex or nested workflows gets difficult
- No self hosting, so data always passes through Zapier's cloud
Make pros
- Visual canvas with routers, filters and iterators handles branching logic that simpler automation tools cannot express
- More than 3,000 prebuilt app connectors, plus HTTP and webhook modules for anything unlisted
- Consumption pricing means cost scales with usage, not with how many people touch the account
- AI Agents and an MCP Server bring model-driven orchestration into the same canvas
- Entry price is low: a free tier with 1,000 credits and a $9 Core plan
Make cons
- Reviewers report a steeper learning curve than simpler automation tools
- Reviewers report occasional bugs and limited support responsiveness, with no live chat on lower tiers
- Consumption billing can produce unpredictable costs when scenarios loop over large datasets
- The free plan is heavily capped: 2 active scenarios, a 15 minute minimum interval and 5 minute executions
Make is cheaper at the entry line on published figures. In their published pricing in August 2026, Make lists Core at $9 per month for 10,000 credits, Pro at $16 and Teams at $29, with annual billing advertised at 15 percent or more off and a free plan at 1,000 credits per month. In Zapier's published pricing in August 2026, Professional starts at about $19.99 per month on annual billing, or $29.99 monthly, for 750 tasks, Team starts at about $69 on annual billing, or $103.50 monthly, for 2,000 tasks, and the free plan allows 100 tasks per month with two step Zaps. Both meter per action step, so the real bill depends on how many steps your workflows run rather than on the headline. Check both pricing pages.
Yes. Both expose webhooks and HTTP modules, and both list the other kind of platform as reachable that way, so one can trigger the other. Teams that run both usually keep long tail app connections in Zapier, where the catalogue is larger, and move heavy branching or looping scenarios into Make, where the canvas expresses them more directly.
Zapier has the wider catalogue, a linear trigger and action editor with paths and filters, JavaScript and Python code steps, and extra products including Tables, Interfaces, Chatbots and Agents. Make has routers, filters and iterators for branching and looping, full text execution log search on Pro and above, and custom functions on the Enterprise plan only. Both ship AI agents and an MCP server, and neither advertises self hosting or on premises deployment. Make's free plan caps you at two active scenarios, a 15 minute minimum interval and 5 minute executions, while Zapier's free plan caps tasks and limits Zaps to two steps with no webhooks or paths.
Yes. Integromat was a Czech company acquired by Celonis in October 2020, reported at over $100M, and later rebranded as Make, so older tutorials and coverage still use the Integromat name. Make also changed its billing unit: their pricing FAQ states that credits replaced operations on August 27, which is worth knowing when reading older cost comparisons against Zapier tasks.
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