AI-Driven Lead Intelligence & Workflow Boosts

If you’re looking to enhance your workflow automation, lead intelligence, and creative outbound campaigns, this week’s product updates provide a trove of powerful new features. From leveraging real-time buyer intent signals to tapping into AI-driven search and innovative image generation, here’s everything you need to know about the latest advancements in data enrichment and workflow productivity.

Based on the original video:

Unlocking Lead Intelligence with Trust Radius Intent Signals

Understanding buyer intent is a game-changer for smart outreach and account-based marketing (ABM). The new Trust Radius integration delivers vetted, real-world behavior signals from actual product researchers. This means you can identify which companies are actively seeking solutions in your market—sometimes even before they reach out.

Trust Radius aggregates users who research solutions like yours. By filtering this data, you can answer key questions, like:

• Which companies are evaluating my competitors’ products?
• What are their company sizes and industries?
• How recently did they show buying intent?

With this real-time data, you can optimize your outbound sequences, prioritize inbound leads, and empower sales or CX teams to engage at just the right moment.

How to Activate Trust Radius Data in Your Workflow

To put these insights into action, start by integrating Trust Radius as a data source. Define your search criteria—select the category of interest, specify types of intent actions, and filter by company attributes such as size, revenue, and activity timeframe. After importing and mapping the data, you’ll have a table filled with companies that have performed high-intent actions on specific dates.

Consider the workflow example: augment your inbound forms with powerful intent enrichment. Collect name, email, and company, then extract the company domain. With a simple action, you can check if people from that company have shown CRM-related buying intent. If so, the exact activity appears in your dashboard, complete with the researched pages and competitors. Summarize this with AI and instantly share it with your sales reps for hyper-relevant conversations.

Ocean IO Update: Find People Lookalikes, Not Just Companies

Expanding beyond company lookalikes, the latest Ocean IO update lets you discover individual people lookalikes. This is invaluable for outbound campaigns and targeted audiences. Instead of beginning with broad, generic lists, you can:

• Upload your best-converting contacts (such as demo attendees or survey respondents)
• Use their LinkedIn profiles as starting points
• Find new prospects who closely resemble your champions

This approach accelerates list building and ensures each outreach is powered by high-fit, data-driven prospects.

Step-by-Step Lookalike Generation for People

The workflow is simple: gather emails from those who booked a demo, use them to find LinkedIn profiles, then run these profiles through Ocean IO to generate lookalikes. You can score these leads based on attributes such as job title or company, rapidly flagging top-fit contacts for new email or outbound sequences. This data-driven approach means less guesswork—every lead is modeled after proven engagers.

AI Semantic Search: Natural Language Data Discovery

For anyone who’s struggled to remember every integration or filter in a complex platform, AI semantic search in the enrichment panel is a breath of fresh air. No need for precise keywords or deep technical knowledge. Just type your search in plain English.

For example, if you want to determine which company a collection of URLs belongs to, simply ask in your own words. The AI will suggest integrations, data sources, and features relevant to your question, searching across all available metadata and schemas. As you gather more data points, natural language search lets you keep exploring—”Does this company run paid ads?”—with tailored integration suggestions every time.

AI Image Generation at Scale: Creative Personalization for Outreach and Product

Image generation is now built directly into your workflow automation platform, enabling you to turn creative prompts into visual assets for thousands of contacts instantly. Go beyond stock photos or limited designs—create unique, on-brand visuals with every campaign.

Some use cases include:

• Claymation or stylized profile pictures for personalized outreach campaigns
• Tech stack visualizations to quickly explain complex setups
• Custom product mockups and branded materials
• Hyper-personalized images attached to cold emails or product updates

The process is simple: select your reference image column (like LinkedIn profile pictures), choose “image generation,” and write your desired prompt (e.g., “Create a claimation version of this image”). Once saved and run, the platform generates the images across every applicable row. Your outreach becomes instantly more engaging and memorable.

Prompt Engineering: Sharing and Iterating

Prompt creativity is key here. The better your prompt, the more tailored and surprising your images can be. From animated versions of your team to unique product diagrams, AI-generated visuals are fertile ground for brand differentiation. Sharing the best prompts with your team can multiply the potential and foster a culture of innovation in outbound and marketing.

Live Data Integration: Profile Discovery Without Email

Tracking professional profiles just became vastly more versatile, thanks to Live Data integration. Traditional profile finders often require either work or personal emails. Live Data, by contrast, lets you look up professional social URLs using a combination of contextual points—such as full name, company, and more. This opens new avenues for discovery without reliance on a single identifier.

See it in practice: you have a list of partial contacts—maybe no emails, but you know the company, partial name, and other details. With Live Data, provide as much context as you have, and the platform triangulates to find professional details like:

• Social media profiles (LinkedIn, Twitter, etc.)
• Current roles and positions
• Educational background
• Connection and relationship data

The outcome is a fully enriched contact record that can be mapped directly into your CRM or workflow, unlocking significantly broader lead pools and research insights.

What These Updates Mean for Workflow Productivity

Each of these advancements—whether leveraging AI, tapping into intent data, or simplifying discovery—represents a leap in productivity and intelligence for sales, marketing, and operations teams. By automating more of the research, enrichment, and personalization steps, teams can focus their efforts where it counts: on high-value interactions, creative strategies, and accelerated deal flow.

Looking to maximize integration and automation further? New developments in productivity platforms now offer smarter ways to connect your tools and scale your processes. For deeper insights, explore this article:

How New Productivity Platforms and AI Integrations Transform Workflows

Key Takeaways

• Trust Radius intent data unlocks real-time buyer signals for smarter outreach
• Ocean IO people lookalikes expand prospecting lists using proven contact profiles
• Natural language semantic search makes data querying simple and accessible
• AI image generation enables instant, creative personalization at scale
• Live Data integration discovers full professional profiles using contextual information—not just email

Frequently Asked Questions (FAQ)

What is Trust Radius and how does it improve my sales process?

Trust Radius is a review platform that provides real-time insights into companies researching similar products. By integrating buyer intent signals, you gain critical data on who is actively searching for solutions like yours, allowing for timely and relevant sales outreach.

How do people lookalikes differ from company lookalikes in Ocean IO?

People lookalikes match new prospect profiles to your best-converting individual contacts, enabling far more personalized and targeted email lists than traditional company-level matching.

What are the benefits of semantic AI search in the enrichment panel?

Semantic AI search lets you ask questions in plain English, surfacing the right integrations or features without needing technical knowledge or exact keywords, making complex workflows far more accessible.

How does AI image generation support outbound campaigns?

With AI image generation, you can quickly create unique profile visuals, custom illustrations, and branded assets for thousands of contacts—dramatically increasing engagement and reply rates in outreach or product campaigns.

Can Live Data integration find professional profiles if I don’t have an email address?

Yes. Live Data uses multiple data points like name, company, and other details to locate professional profiles, making it easier to enrich and discover contacts even with minimal initial information.