Practical Prospecting

We design, test, and scale custom outbound revenue systems for B2B companies as a managed service, running multiple simultaneous cold email campaigns backed by strategic research, prospect targeting, and campaign management. We use more than 75 data enrichment tools along with Clay for AI-powered personalization. We primarily serve B2B tech startups at Seed, Series A, and Series B stage with deal sizes of $10K or more or substantial MRR, across sectors including e-commerce logistics, SaaS, staffing, construction, and events. We are based in the United States. We were founded by members of PandaDoc's outbound leadership team, who scaled that outbound motion from $100K to over $4M in 24 months, and we guarantee 95 percent or higher inbox placement versus a roughly 50 percent industry standard, with campaigns averaging over 50 percent open rates and over 30 percent positive reply rates across more than 3.1 million emails delivered and 5,600 qualified meetings booked for 50-plus clients.