What is Video prospecting?
Video prospecting is using short, personalized videos as an outreach touch to book meetings. A video stands out in a crowded inbox or LinkedIn DM because it proves a real person is behind the message and is far harder to ignore than text.
Instead of another block of text, video prospecting puts your face and voice in front of the prospect, often referencing their name, company, or a specific detail. That personal proof is why video consistently lifts reply and meeting rates.
The barrier used to be time: recording a unique video for every prospect does not scale. Modern tools solve this by cloning your face and voice from one recording, then generating a personalized video per prospect automatically.
Weezly is built around this: record once, and it generates a unique personalized video for every lead, sent as a real video file natively in LinkedIn DMs, not a link or a GIF, with a booking page under each one.